World of Tanks Blitz pulls off a massive marketing stunt: a cross-country tank tour!
Wargaming is taking a decommissioned, graffiti-covered tank on a nationwide journey to promote its recent collaboration with Deadmau5. The tank, street-legal and safe, made its debut in Los Angeles during The Game Awards.
The Deadmau5 collaboration in World of Tanks Blitz is now live, offering players a chance to acquire the exclusive Mau5tank – complete with lights, speakers, and music – along with themed quests, camos, and cosmetics.
The spectacle of a real-life tank promoting a mobile game is undeniably humorous, likely raising eyebrows among serious military simulation enthusiasts. However, it's a lighthearted and harmless marketing strategy, not unlike similar promotions from other companies, including breweries. For fans of the game, or simply those who appreciate a bit of unusual spectacle, seeing this tank rolling through their neighborhood is a welcome sight.
Ready to join the fun? Check out our list of current World of Tanks Blitz promo codes for a head start!
